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Dedicated to helping founders build intentional brands designed for scalable growth.

Strategic
Intentional
Scalable

marketing & Business strategy studio

 a profitable, sustainable, business.

turning your passion 

Imagine

IN TO 

I support entrepreneurs in turning bold ideas into intentional brands and businesses built for sustainable growth.

Drawing on more than 16 years of experience leading brand, marketing and commercial strategy for companies including Old Navy, Banana Republic, Sephora, Ulta Beauty and Target, I bring the strategic rigor of large organizations into the hands of passionate business owners.

Today, I partner with founders to uncover opportunities and develop a strategic roadmap for what comes next.




FOUNDER 
BRAND & BUSINESS STRATEGIST 
FRACTIONAL CMO 

I’m Michelle

Welcome, friend

More About Michelle

Through branding, business strategy & marketing, we create clear roadmaps that transform ideas into intentional brands and businesses built for sustainable growth.

The Polished Brand empowers entrepreneurs to build intentional brands, designed for scalable growth. 

How we work together

Implement strategic marketing that maximizes your budget, attracts your ideal clients and drives sustainable, long term growth.


Scale 

3

Through a collaborative business strategy process, we clarify your vision, refine your goals and create an actionable roadmap designed to move your business forward with intention.


Grow

2

Whether you're starting from scratch or refining an existing business, we develop a clear brand strategy that defines your positioning and lays the foundation for  cohesive, meaningful growth.


Build 

1

how we support founders

Inquire

  • Brand positioning, mission & vision 
  • Ideal client & messaging framework 
  • Brand voice & storytelling
  • Visual identity direction 

Premium brand strategy packages starting at $2,800+

CREATE A BRAND FOUNDATION THAT REFLECTS YOUR VISION AND lays the framework for cohesive and scalable growth.

BUILD AN INTENTIONAL & SUSTAINABLE BRAND

BUILD: Brand strategy

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Business Strategy
  • Business assessment & growth opportunities
  • Short & long term strategic planning 
  • Customized 90 day roadmap 
 Strategic Partnership
  • Ongoing founder guidance 
  • Accountability & decision support 
  • Fractional strategy leadership as your business evolves

Premium business strategy packages starting at $2,200


clarify your vision, and develop an actionable strategy to move your business forward with intention 

create a roadmap for sustainable growth

grow: Business strategy

Inquire

Marketing Strategy
  • Marketing & budget planning
  • Client acquisition strategy
  • Campaign 360 planning & channel recommendations
Marketing Support
  • Email and SMS campaigns 
  • Agency management & Fractional CMO support
  • Performance optimization & ongoing strategic guidance 

Premium marketing packages starting at $4,800+

target your ideal clients with thoughtful marketing strategies that maximize your investment & support sustainable growth 

amplify your brand with strategic marketing

scale: Strategic Marketing

ways we can work together

Available individually or as customized add-ons to any pACKAGE for ongoing business support

  • 1:1 Strategy Sessions
  • Fractional CMO support
  • 360 Marketing Roadmaps
  • Email Marketing 
  • Brand Photoshoot Strategy & Prep 

We customize our services based on our client’s individual needs and are here to support in every step of their brand’s journey.  We offer services on an hourly, project, or monthly retainer based on the scope of work. All projects require a non refundable deposit to book and secure your space. The remaining balance can be divided into payments throughout the duration of your project. 

What are your fees & do you offer payment plans ?  

Investing in branding, strategy and marketing is one of the best decisions an entrepreneur can make. It creates: 
  • Stronger Brand Identity: A cohesive brand foundation across platforms sets you apart, builds trust and creates an emotional connection with your clients. 
  • Clear Direction:  A thoughtful strategy aligns your goals, and messaging, allowing you to have an actionable plan to scale your business. 
  • Client Engagement: Effective marketing attracts you to your ideal clients. 
  • Long-Term Growth: A thoughtful, approachable, timeless brand leads to higher visibility and a solid foundation for sustainable success. 

Why is branding, strategy and marketing a good investment ? 

Fill out our contact form so we can learn about your brand and schedule a free discovery call. We'll walk you through the process, timeline, and pricing to see if we're the right fit. If we're a match, we'll add you to our project list, and you'll submit a nonrefundable deposit to secure your spot. 

How do we begin collaborating ? 

We can usually get started within a few weeks! The sooner you reach out, the sooner we can schedule a free discovery call to learn about your business needs, project scope and timeline. 

When can we start ? 

Frequently Asked Questions

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